Transport For London x CSM
In Situ campaign for transportation generated anxiety.
Branding, Public Health Messaging, Motion Design, Sound Design, Art Direction
A joint project between Transport For London and my Graphic Communication Design cohort at Central Saint Martins. We devised a public health campaign centered around users affected by General Anxiety Disorder (GAD). Using interactive TfL posters we allowed them to access videos and sounds each specifically designed to target specific anxiety symptoms.